As claimed by leading mango exporters, previous year during the same period, the country had exported more than 50,000 tonnes of the most demanding fruit of the summer season. They attributed several impediments in lagging behind in the expected export target during the current year. Some of which include less than expected yield and high airfreight rates charged by the foreign airlines.
Pakistan's mango export to European countries are specially victim of decline in the wake of unjustified upward revision in the freight charges by some foreign airlines with the advent of export season. Pakistan's annual mango export to European countries by air route stands around 20,000 tonnes, which is $4.5 million and with enhanced freight charges, the new target of 125,000 tonnes to be accomplished by the end of August or the beginning of September is also likely to face a stiff problem.
One of the leading mango exporters said that Emirates Airline, which carries a large quantity of Pakistan's mango to European destinations, has made nine percent increase in its freight charges as compared to the previous year, which now stands between Rs 150 to Rs 170 per kilogramme.
The same airline is carrying Indian mango at the rate of Rs 115 per kg, which amounts to unfair and discriminatory treatment meted out to local exporters.
In view of discriminatory airfreight charged by the Emirates Airline and Ittehad Airline, majority of the fruit exporters believe that increase in freight rates has rendered Pakistani mangoes uncompetitive as compared to their Indian counterparts. For the same reasons, country's mango export to European countries is down with a ratio of 25 to 30 percent during the current year spelling bleak scenario for the exporters.
Currently, the major exporting variety of mango includes 'chaunsa' from Punjab, which is exported to countries like Europe, Gulf region, Afghanistan and Iran.
Former All Pakistan Vegetable and Fruit Exporter Association chairman Abdul Wahid replying to a query of the scribe claimed that currently mango rates are very high as compared to last year, which is now available to exporters at Rs 1,400 per maund against previous year's rates of Rs 1000 to Rs 1200 for the same weight.
Large quantity of the mango is exported to Afghanistan and Central Asia without proper documentation and in terms of revenue. Pakistan is not accruing any significant benefit from this kind of export. This unlawful export should be checked by the government forthwith as the process through documentation would yield precious foreign exchange to the national exchequer.
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